Conference Promotion
Grant writers are great at crafting impassioned and persuasive arguments for why nonprofits deserve financial support. Tooting their own horns, not so much. When the New Jersey chapter of the Grant Professionals Association needed some marketing help to create buzz for their MidAtlantic regional conference, the content sent out via social media, eblast and postcards hit just the right tone. Promotional materials convinced grant writers from across the region to spend a day with like-minded wordsmiths, sharing inspiration and trading strategies for upping their game.
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